
This is fascinating NBA business stuff that I always like to share with the Dream League community, to drop a little knowledge seeping out of the ivory towers of basketball: John Wall partnering with LeBron James. You know, coming from a previous life as a venture capitalist, these kinds of deals are happening on a daily basis in our local backyard right here in Silicon Valley, the center of the world as it pertains to high tech. Similar movers and shakers are negotiating big deals in parallel in the world of hoops.
So, pop quiz: What does the fact that LeBron/LRMR asked Chris Paul to invest in the company tell you about LRMR? With all due respect, Maverick Carter would get “posterized” if this happened in Silicon Valley.
Here’s an excerpt (link is below)…
Because of James, Carter has cachet. Everyone has to take meetings with him. What LRMR has tried to sell to players is this: LeBron can’t take every deal offered him. Sometimes, his hand-me-downs are better than anything else out there. They tried hard to recruit New Orleans star Chris Paul away from Octagon, but sources say Paul ultimately balked at the idea of purchasing equity in the company.
“They needed Chris a lot more than Chris needed them,” a league marketing source said.
James will go back again and again for Kentucky’s stars. Rival agents gasped when close associate, William Wesley, walked into a Wildcat game with rapper Drake. As one said, “How the hell can I compete with that?” James has made himself part of the Kentucky program. Kentucky coach John Calipari has deftly positioned himself as a favorite of James, hiring one of his high school teammates, Brandon Weems, in his basketball operations, and treating James like an honorary alumnus. It’s good for Calipari’s and James’ recruiting.
Read the whole article at: Wall could soon join LeBron’s marketing firm – NBA – Yahoo! Sports
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